Can this be possible? Apparently, YES! A button that lets you interactively buy a piece from a catwalk show.....
Westfield London launched Fashion Lives Catwalk Show. It is an online catwalk show that lets you to see the latest trends in action and actually click on the piece to buy it. It will give you all the information you need such as the label and the price plus a direct access to the Designer or Retailer's website. Step into the AW 2010 collection and take your pick from this season's trends - Camel, Metallic, Prints and Country Trend. Click on the links below to access the Catwalk Shows.
http://uk.westfield.com/london/offers-events/aw10-fashion
http://uk.westfield.com/london/offers-events/aw10-fashion/camel/
http://uk.westfield.com/london/offers-events/aw10-fashion/print
http://uk.westfield.com/london/offers-events/aw10-fashion/country/
http://uk.westfield.com/london/offers-events/aw10-fashion/metallic/
