Summer 2010 in Frozen London

Although London is covered with snow and sheets of ice, no one can stop the glossies splashing out summer collections in their pages... and nothing can stop the excitement of London Fashionistas to shop for their wardrobe before the summer season starts.


Beige, Nude, Cream or Tan is the IT colour for the coming summer season. Here are samples of Missoni and Chloe....



In the shoe department, the fashionistas have now turned their backs on stilletto killer heels. Instead we can see more platform, wedge and chunky heels just like in the 90s. We will also see a lot of PVCs this summer.. both transparent and coloured ones. Here is a sample of Prada's shoe collection for the summer....

Hopefully I can take a sneak peak at the shop windows shortly for a closer look.... Either Sloane Street or Westfield.... hmmm